Hi. I’m Lauren Sikora.

I’m a seasoned Strategic Communicator, Project Director and Operations Expert passionate about helping small business owners and brands achieve their goals. Throughout my more than two decades in PR and marketing, I’ve worked with prestigious spirits brands, startups, celebrity chefs, luxury hotels, and consumer goods companies—helping them find unique solutions to their unique challenges. I combine storytelling, scrappy problem-solving and a passion for efficiency to deliver strategic counsel and highly personalized support that gets the job done and makes my clients look good.

Areas of Expertise

Communications Strategy + Asset Development

Operations + Systems Development

Strategic Partnerships + Events

Project Management

Recent Projects

  • Luxury travel newsletter issued by independent contractor; continual increase in open rate with each volume

  • Ad hoc press release, pitch writing and target identification for luxury travel, real estate and business clients

  • Launch communication strategy for education tech start-up as well as ongoing earned media, partnership and overarching brand consulting

  • Contract renewal and termination notices as well as ongoing operations and client management consulting for independent contractor

I began my career as an Office Manager / PR Assistant, always gravitating toward dual roles because I valued understanding both sides—the creative and the business. Today, I see how much entrepreneurs need someone who can take on the tasks they can’t get to (or simply loathe) but that are crucial for elevating their small business or brand. These tasks may not be glamorous, but they’re essential. That’s where I come in—your right-hand for hire. I’ll handle what doesn’t spark your passion so you can focus on what matters most to you.

My Take